About Jaime
Deals can be complicated
I make them clear
Too many business owners sell for less than they should. Too many buyers get stuck with deals they should’ve walked away from.
After reviewing hundreds of business sales and acquisitions, I saw the same thing again and again: people making huge financial decisions without the full picture—and without the support they actually needed.
That’s where I come in.
I Help Business Owners Make Smarter Moves - Whether They’re Exiting or Acquiring.
With a background in investing and years of experience analysing deals across hospitality, fitness, ecommerce, retail, and professional services, I’ve learned what separates a profitable, painless transaction… from a costly mess.
I work with sellers to maximise the value of what they’ve built—so they can walk away with confidence (and cash in the bank).
I work with buyers to evaluate businesses properly—so they don’t end up with a lemon dressed up as a golden goose.
No jargon. No inflated valuations. No BS.
My Approach is Simple: Truth, Strategy, and No-Fluff Support.
Business deals don’t have to be mysterious, stressful, or one-sided.
With the right guidance in your corner, you can understand the process, avoid the traps, and make decisions that actually serve you... not just your accountant or your broker.
I’m not here to sell you a dream. I’m here to show you the numbers, ask the right questions, and help you make your next big move with clarity and confidence.
Breaking down complex deals into clear, actionable insights
Spotting red flags in P&Ls, contracts, and financials most people miss
Calling out fluff, hype, and broker tricks that inflate value without backing
Helping my clients sell smarter, buy better, and walk into negotiations prepared
And I've been fortunate enough to have worked with incredible companies such as:
See what business owners are getting right (and wrong)
I break down real P&Ls, reveal the red flags brokers don’t talk about, and share tips to help you navigate the deal process with confidence.
If you’re thinking about buying or selling, you’ll want to follow along.
Don’t just take my word for it
From first-time buyers to experienced operators, I’ve helped them walk away from deals with clarity and confidence. Here’s what some of them had to say:
Owner, Bumper Leads and MI Academy
"Hiring Jaime was the best thing I did"
“I was initially told the business was worth $670K, but after working with Jaime, we discovered major discrepancies in the financials.
Jaime helped me navigate the offer process, and thanks to her guidance, I ended up acquiring the business for just $60,000 – and that was only for the previous owner’s salary for the handover period.
The level of insight and support throughout the process was invaluable—I couldn’t have done it without her.”
Owner, Bumper Leads and MI Academy
CFO Worx and SheBacksMe
"Saved clients from six-figure losses"
“As an Accountant specialising in Exits and Acquisitions, I’ve worked with Jaime on multiple transactions, and I’m consistently impressed by the depth of insight she bring to each deal.
Her ability to uncover hidden financial issues and guide clients through valuation discrepancies has helped prevent costly mistakes and saved clients from six-figure losses per transaction"
Owner, Propela
"Identified major issues in the valuation"
“I came to Jaime when I was looking to buy a business that had been valued at $1.5M.
They’d presented financials that made the business look profitable, but Jaime quickly identified major issues in the valuation and didn’t reflect the current financial health at all.
Thanks to Jaime, I was able to make an informed decision and avoid overpaying for a business that wasn’t worth nearly as much as the sellers claimed.”
Owner, Propela
CONTACT
Ready to connect?
Got questions? Not sure where to start? Don’t worry, just send a message or book a quick chat.
Every great deal starts with a smart conversation.
Fill in the form and let’s talk about where you’re headed and how I can help you get there—faster and with less risk.
